Get Paid What You're Worth
Negotiate deals that reflect your value. From NIL contracts to brand partnerships, I handle the fine print so you can focus on winning.
Discuss Your Deal āDrew Jacobs played Division I basketball at Boston College (ACC) and is a former NFLPA-Certified Contract Advisor. He understands the athlete experience from both sides of the table.
š„ Free Download: NIL Revenue Sharing Guide
A college athlete's guide to unlocking your share of NIL revenue.
Download Free GuideHow can an NIL attorney help college athletes?
What do athletes and creators actually get from Jacobs Counsel?
Concrete deliverables that protect your interests and maximize your earningsāwhether you're signing your first NIL deal or negotiating a multi-million dollar partnership.
NIL Deal Review & Negotiation
48-hour turnaround on contract reviews. I analyze compensation structures, usage rights, exclusivity terms, and termination clauses. Then I negotiate better terms on your behalf.
How I Can Help:
I provide rapid contract review, analyze compensation structures and usage rights, identify problematic exclusivity terms, and negotiate improved deal terms including higher compensation, limited exclusivity, performance bonuses, and favorable termination rights.
- ā¢ Contract markup with specific concerns flagged
- ā¢ Risk assessment memo with negotiation strategy
- ā¢ Redlined agreement with proposed changes
- ā¢ Direct negotiation with brand/agency if needed
- ā¢ Final contract review before signature
Brand Partnership Agreements
Long-term brand ambassador deals, creator collaborations, and licensing partnerships. I structure agreements that protect your IP, ensure fair compensation, and preserve creative control.
What I Negotiate:
- ā¢ Upfront payments vs. royalty structures
- ā¢ Territory and channel exclusivity
- ā¢ Content ownership and usage rights
- ā¢ Performance metrics and bonus triggers
- ā¢ Approval rights for brand-produced content
- ā¢ Termination rights and notice periods
Licensing & Royalty Agreements
Merchandise licensing, content licensing, and brand extension deals. I structure royalty terms, protect your IP, and ensure you get paid correctly.
Common Licensing Deals I Handle:
- ā¢ Merchandise licensing (apparel, accessories)
- ā¢ Content syndication and distribution
- ā¢ Image and likeness licensing
- ā¢ Video game and software licensing
- ā¢ Music and media rights
Key Terms I Secure:
- ā¢ Minimum guarantee payments
- ā¢ Audit rights for royalty verification
- ā¢ Quality control approval
- ā¢ Geographic and channel restrictions
Agent & Management Contract Review
Talent representation agreements, management contracts, and agency deals. I spot red flags, negotiate fair commission structures, and make sure you can actually terminate if needed.
Red Flags I Find:
- ā¢ Commission on deals you bring yourself
- ā¢ Excessive term lengths (3+ years)
- ā¢ Post-termination commission rights
- ā¢ Broad power of attorney clauses
- ā¢ Hidden fees and expense reimbursements
- ā¢ No performance standards or exclusions
How I Can Help
š College Athlete's First NIL Deal
Situation: Local business offers NIL deal with social media posts and appearance requirements.
How I can help: Review contract for problematic exclusivity clauses, negotiate improved compensation, cap appearance obligations, structure performance bonuses, and ensure flexibility if the athlete transfers schools or enters professional sports.
š® Streamer Brand Partnership
Situation: Brand seeking multi-year exclusive sponsorship arrangement with content creator.
How I can help: Negotiate category-specific exclusivity instead of blanket restrictions, structure favorable payment terms combining upfront and recurring payments, add performance-based bonuses, preserve ability to work with non-competing brands, and secure content ownership rights.
šµ Artist Licensing Deal
Situation: Brand wants to license creative work for commercial advertising campaign.
How I can help: Draft licensing agreement with clearly defined usage parameters, negotiate appropriate licensing fees and renewal terms, limit geographic territory and duration, include proper attribution requirements, and establish audit rights for royalty verification.
Assess Your NIL Readiness
Evaluate your NIL opportunities and understand how to maximize your brand value.
Athlete NIL Readiness Assessment
Evaluate your NIL opportunities, learn about contract terms, compliance, and monetization strategies.
Related Resources
For College Athletes
NIL Deals Move Fast. Your Lawyer Should Too.
Most NIL offers come with tight deadlines. Jacobs Counsel reviews and negotiates NIL contracts within 24-48 hours so you never miss an opportunity.
I work directly with athletes, their families, and their agents to make sure every deal protects your name, image, and likeness rights long-term.
For Professional Athletes
Beyond the Contract.
Your playing career has an expiration date. Your brand does not. We help professional athletes build legal infrastructure that protects income, IP, and legacy well beyond retirement.
Already retired?
Check out Athlete Alumni Advantage for NFL benefits recovery.
Fixed-Fee NIL & Athlete Services
NIL Deal Review
Review and analysis of endorsement, licensing, or sponsorship contracts
NIL Deal Negotiation
Full negotiation cycle with brand or agency counterparty
Endorsement Contract
Drafting or review plus negotiation of brand partnership agreements
Athlete Business Entity
LLC or corporation setup for NIL ventures, holding companies, or post-career businesses
Complex multi-deal or ongoing representation is available through our Embedded Counsel retainer.
Frequently Asked Questions
AI-Native Advantage
AI-assisted analysis of comparable NIL deals across conferences and industries to benchmark your terms. Faster contract turnarounds so you never miss a deal window.
Learn how we workReady to Negotiate Your Next Deal?
Send us the deal or book a call to discuss your opportunities.