Launching or protecting a brand
Review a proposed name or logo, assess search results, and plan a trademark application around the goods or services you actually offer.
Possible work: clearance review, filing strategy, application preparation, and responses to examination issues when included in the engagement.
Sorting out content ownership
Review who owns the work and what rights your company has to use it.
Possible work: copyright registration, creator and contractor agreements, assignments, and permissions for content, software or creative assets.
Negotiating a license or brand deal
Work through the permitted uses, payment, exclusivity, approvals, duration and exit terms before you sign.
Possible work: content, merchandise, brand-partnership and name, image and likeness agreements.
Responding to unauthorized use
Assess the use, your rights, the evidence and your business priorities before choosing a response.
Possible work: demand letters, platform requests, negotiated resolutions and coordination with litigation counsel where needed.