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    Jacobs Counsel

    The law firm of the future,
    for the work you need done today.

    Outside Counsel | Gaming | Athletes/NIL | Creators

    Principal-led counsel, appropriately staffed, with an engagement structure matched to the work.

    • Director, Seton Hall Annual Gaming Law Bootcamp
    • Super Lawyers Rising Star, Entertainment & Sports Law (NY Metro and NJ)
    • Licensed in New York, New Jersey, and Ohio

    Representative work.

    The matters clients bring us.

    • Multi-state legality analysis for sweepstakes, skill, and casino-style products
    • Launch, promotions, and platform review for gaming and betting operators
    • Ongoing outside counsel for companies and lean in-house teams
    • Commercial agreements, IP, and transactions behind product and revenue
    • NIL, endorsement, and rev-share agreements for athletes and their ventures

    Two ways to work together.

    Ongoing Counsel

    Recurring work for companies across industries—deals, commercial contracts, compliance, IP, and day-to-day business decisions—with deeper experience in gaming, AI and startups, and sports. Recurring engagements may be hourly, retainer-based, or hybrid, with principal-led supervision and attorneys assigned based on complexity and need.

    Defined Projects

    A single contract, a transaction, a 50-state legal opinion, a launch assessment, or a trademark filing. Fixed fees may be used where the assumptions and deliverables are clear; otherwise the engagement letter states the applicable structure.

    Andrew R. Jacobs, Esq., of Jacobs Counsel

    The team

    A legal team built for how these industries actually move.

    Every engagement is principal-led. Qualified attorneys are assigned based on complexity and need, with shared context, centralized quality control, and firm accountability. We serve as corporate and commercial outside counsel to companies across industries, with deeper experience in gaming and betting, technology and AI, sports and NIL, creators, and hospitality — so regulatory and commercial issues can be coordinated through one team.

    The firm was founded by Drew Jacobs, Director of the Seton Hall Annual Gaming Law Bootcamp and a Super Lawyers Rising Star for Entertainment and Sports Law in New Jersey and New York Metro. We are licensed in New York, New Jersey, and Ohio.

    Client perspective.

    5.0 on Google
    As an entrepreneur building my own business, I am grateful to have Drew as my trusted legal counsel. His work is prompt, thorough, professional, and relatable.
    Carley Horan, Entrepreneur
    Drew and his team are the best of the best. Honest, hardworking, and reliable. They've handled a wide range of legal projects on our behalf and they always deliver quality work - on time.
    Gene Williams, Business Owner

    Questions, answered.

    Can Jacobs Counsel serve as ongoing outside counsel?
    Yes. Jacobs Counsel serves as ongoing outside counsel to companies across industries. Recurring outside-counsel work may be hourly, retainer-based, or hybrid. Every engagement is principal-led, qualified attorneys are assigned based on complexity and need, and the firm maintains centralized context, quality control, and accountability.

    What kind of gaming work do you handle?
    Multi-state legal analysis for sweepstakes, skill, casino, and betting products, including 50-state legal opinions, launch assessments, promotions and platform review, and ongoing compliance strategy as products and state law change.

    Do you work with athletes and sports businesses?
    Yes. NIL and endorsement deals, rev-share agreements, agency contracts, brand and IP protection, and the corporate work behind athlete-owned ventures.

    How do you structure engagements?
    Recurring work may be hourly, retainer-based, or hybrid. Fixed fees are used for defined projects where assumptions and deliverables are clear. The written engagement letter sets the scope, staffing, fee structure, assumptions, and any budget guardrails.

    How do we get started?
    You tell us what you are working on through a short intake, or book a 15-minute case assessment. We review the situation, run a conflicts check, and come back with the proposed scope, staffing, and engagement structure, confirmed in a written engagement letter.

    Tell us what you are working on.

    Share the situation and we will come back with the scope, the path, and the terms. If you would rather talk it through first, book a 15-minute case assessment.