---
title: "The Law Firm of the Future for Gaming, Startups & Creators | Jacobs Counsel"
description: "The law firm of the future for the work you need done today. Gaming | Startups | Athletes/NIL | Creators."
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        "@id": "https://jacobscounsellaw.com/#service"
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      "mainEntity": [
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          "@type": "Question",
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          "acceptedAnswer": {
            "@type": "Answer",
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          }
        },
        {
          "@type": "Question",
          "name": "What kind of gaming work do you handle?",
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            "text": "Yes. NIL and endorsement deals, rev-share agreements, agency contracts, brand and IP protection, and the corporate work behind athlete-owned ventures."
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          "acceptedAnswer": {
            "@type": "Answer",
            "text": "We start with the situation, define the scope, and recommend the right engagement structure. That may be ongoing counsel, a defined project, or hourly work where the matter cannot be responsibly scoped in advance. You see the path and the fee before work begins."
          }
        },
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          "@type": "Question",
          "name": "How do we get started?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "You tell us what you are working on through a short intake, or book a 15-minute case assessment. We review the situation, confirm there is no conflict, and come back with the proposed scope, the engagement path, and the fee before any work begins."
          }
        }
      ]
    }
  ]
---

[Skip to main content](#main-content)

[![Jacobs Counsel LLC logo](/assets/logo-header-D2qrDHtH.jpg)](/)

Services

[Gaming & Betting](/services/gaming-law)

[50-State Gaming Legal Opinion](/50-state-gaming-legal-opinion)[Sweepstakes & Social Casino](/services/sweepstakes-gaming-compliance)[Fantasy & Prediction Markets](/services/fantasy-sports-prediction-markets)[Payments & App Store Approval](/services/gaming-payments-app-store-approval)[International Gaming](/services/gaming-law-international)[Gaming Law Hub](/gaming-law)

[AI & Startup Counsel](/services/outside-counsel)

[Fractional General Counsel](/fractional-general-counsel-ai-startups)[SaaS & Commercial Contracts](/outside-counsel-saas-commercial-contracts)[AI Transition Advisory](/services/ai-transition-advisory)[Deal Support](/services/deal-support)[Business Transactions](/services/business-transactions)[Brand & IP](/services/brand-ip)

[Sports, Athletes & Creators](/sports-entertainment-attorney)

[NIL & Endorsements](/nil-endorsement-attorney)[Revenue Share Guide](/nil-revenue-share-guide)[NIL Laws by State](/nil-laws-by-state)[Media & NIL Deals](/services/media-nil)[Creator Rights](/services/content-creator-rights)

Featured

[50-State Gaming Legal Opinion](/50-state-gaming-legal-opinion)

Our flagship deliverable — a defensible, state-by-state legality analysis for your product.

[All services →](/services)

Insights

[Blog](/blog)[Answers](/answers)[Deal Anatomy](/deal-anatomy)[Compare](/compare)[Guides](/resources)[Court Vision Weekly](/court-vision-weekly)

About

[About the Firm](/about)[How We Work](/how-we-work)[Drew Jacobs](/about/drew-jacobs)[Testimonials](/testimonials)[Media](/media)[Contact](/contact)

[Legacy Counsel](https://jacobslegacycounsel.com)

[Email](mailto:intake@jacobscounsellaw.com)[Book a 15-Minute Case Assessment](https://cal.com/drewjacobs/quick-call?overlayCalendar=true)

[Book a 15-Minute Case Assessment](https://cal.com/drewjacobs/quick-call?overlayCalendar=true)[](mailto:intake@jacobscounsellaw.com)Toggle menu 

Jacobs Counsel 

# The law firm of the future,   
for the work you need done today.

Gaming | Startups | Athletes/NIL | Creators

Fast, clear, efficient — with AI workflows and flat fees where we can scope them.

[Book a 15-Minute Case Assessment](https://cal.com/drewjacobs/quick-call?overlayCalendar=true)[Start a Matter](/intake)

-   Director, Seton Hall Annual Gaming Law Bootcamp
-   Super Lawyers Rising Star, Entertainment & Sports Law (NY Metro and NJ)
-   Licensed in New York, New Jersey, and Ohio

## Our work.

[

Gaming & Betting 

Counsel for the operators building sweepstakes, skill, casino, and betting products.

50-state legal opinions, launch assessments, promotions review, compliance strategy, and ongoing gaming counsel.



](/services/gaming-law)

[50-State Gaming Legal Opinion](/50-state-gaming-legal-opinion)[Sweepstakes & Social Casino](/services/sweepstakes-gaming-compliance)[Fantasy Sports & Prediction Markets](/services/fantasy-sports-prediction-markets)[Gaming Payments & App Store](/services/gaming-payments-app-store-approval)

[

AI & Startup Counsel 

A practical legal partner for companies building and deploying technology in the AI age.

Commercial agreements, product and data issues, fundraising, transactions, IP, and ongoing business counsel.



](/services/outside-counsel)

[

Sports, Athletes & Creators 

Counsel for the businesses, athletes, and opportunities shaping modern sports.

NIL and endorsement deals, rev-share agreements, agency contracts, brand IP, and athlete-owned ventures.



](/clients/athletes)

## Representative work.

The matters clients bring us.

-   Multi-state legality analysis for sweepstakes, skill, and casino-style products
-   Launch, promotions, and platform review for gaming and betting operators
-   Ongoing outside counsel for AI and startup companies
-   Commercial agreements, IP, and transactions behind product and revenue
-   NIL, endorsement, and rev-share agreements for athletes and their ventures

[50-State Gaming Legal Opinion](/50-state-gaming-legal-opinion)[All practice areas](/services)

## Two ways to work together.

### Ongoing Counsel

A monthly engagement for gaming operators, AI and startup companies, and sports businesses that need a legal team in the room continuously — across deals, compliance, IP, and day-to-day business decisions.

### Defined Projects

A single contract, a transaction, a 50-state legal opinion, a launch assessment, or a trademark filing. Clear scope, senior attention, and the engagement terms agreed before the work starts.

[Book a 15-Minute Case Assessment](https://cal.com/drewjacobs/quick-call?overlayCalendar=true)[How we work in detail](/how-we-work)

![Andrew R. Jacobs, Esq., of Jacobs Counsel](/assets/drew-jacobs-headshot-O1iVTthE.jpg)

The team

## A legal team built for how these industries actually move.

We are structured around responsiveness. Every client works with a team that knows the business, not a rotating cast of associates, and we pair senior legal judgment with modern AI workflows so the routine work moves fast and the hard calls get real attention. Gaming, betting, technology and AI, and sports are what we do all day, so you are not paying us to learn your industry.

The firm was founded by Drew Jacobs, Director of the Seton Hall Annual Gaming Law Bootcamp and a Super Lawyers Rising Star for Entertainment and Sports Law in New Jersey and New York Metro. We are licensed in New York, New Jersey, and Ohio.

[Read the full bio](/about/drew-jacobs)

## Selected insights.

[All insights](/blog)

[Gaming 

### Gaming Compliance Checklist: Essential Steps for Operators

](/blog/gaming-compliance-checklist-2025)

[AI & Startups 

### AI Tools and Copyright: What Startups Need to Know

](/blog/ai-tools-copyright-startups)

[Sports & Athletes 

### NIL Basics: A Guide for College Athletes

](/blog/nil-basics-practical-guide)

## Client perspective.

[5.0 on Google](https://www.google.com/search?q=jacobs+counsel+law+reviews)

> As an entrepreneur building my own business, I am grateful to have Drew as my trusted legal counsel. His work is prompt, thorough, professional, and relatable.

Carley Horan , Entrepreneur 

> Drew and his team are the best of the best. Honest, hardworking, and reliable. They've handled a wide range of legal projects on our behalf and they always deliver quality work - on time.

Gene Williams , Business Owner 

## Questions, answered.

### Can Jacobs Counsel serve as ongoing outside counsel?

Yes. Ongoing counsel is a monthly engagement for gaming operators, AI and startup companies, and sports businesses that need continuous legal support across contracts, compliance, IP, and business decisions rather than one-off projects.

### What kind of gaming work do you handle?

Multi-state legal analysis for sweepstakes, skill, casino, and betting products, including 50-state legal opinions, launch assessments, promotions and platform review, and ongoing compliance strategy as products and state law change.

### Do you work with athletes and sports businesses?

Yes. NIL and endorsement deals, rev-share agreements, agency contracts, brand and IP protection, and the corporate work behind athlete-owned ventures.

### How do you structure engagements?

We start with the situation, define the scope, and recommend the right engagement structure. That may be ongoing counsel, a defined project, or hourly work where the matter cannot be responsibly scoped in advance. You see the path and the fee before work begins.

### How do we get started?

You tell us what you are working on through a short intake, or book a 15-minute case assessment. We review the situation, confirm there is no conflict, and come back with the proposed scope, the engagement path, and the fee before any work begins.

## Tell us what you are working on.

Share the situation and we will come back with the scope, the path, and the terms. If you would rather talk it through first, book a 15-minute case assessment.

[Start a Matter](/intake)[Book a 15-Minute Case Assessment](https://cal.com/drewjacobs/quick-call?overlayCalendar=true)

[![Jacobs Counsel LLC](/assets/logo-footer-N09_u2vs.png)](/)

Counsel for the business of tech, gaming, and sports.

[Start a Matter](/intake)

### Contact

-   [(646) 343-7227](tel:+16463437227)
-   [intake@jacobscounsellaw.com](mailto:intake@jacobscounsellaw.com)
-   [New York:  135 Madison Ave., Floor 4, New York, NY 10016](/locations/new-york)
-   [New Jersey:  221 River Street, Floor 9, Hoboken, NJ 07030](/locations/new-jersey)
-   [Ohio:  127 Willow Ave., Floor 2, Cincinnati, OH 45215](/locations/ohio)

### Practice

-   [Tech Companies](/services/outside-counsel)
-   [Gaming](/services/gaming-law)
-   [Athletes & Talent](/clients/athletes)
-   [How We Work](/how-we-work)
-   [Legacy Counsel by Jacobs Counsel](https://jacobslegacycounsel.com)

### Insights

-   [Blog](/blog)
-   [Answers](/answers)
-   [Deal Anatomy](/deal-anatomy)
-   [Compare](/compare)
-   [Guides](/resources)
-   [Court Vision Weekly](/court-vision-weekly)

### Firm

-   [About the Firm](/about)
-   [Drew Jacobs](/about/drew-jacobs)
-   [Testimonials](/testimonials)
-   [Media](/media)
-   [Contact](/contact)
-   [Locations](/locations)

### Court Vision Weekly

Five stories, five minutes, once a month. Legal insights for athletes, creators, founders, and gaming operators.

[View archive](/court-vision-weekly)

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Jacobs Counsel LLC is licensed to practice in New York, New Jersey, and Ohio. This website is attorney advertising. The information here is general in nature and is not legal advice. Contacting us does not create an attorney-client relationship, and no such relationship exists until we sign a written engagement agreement. Prior results do not guarantee a similar outcome.

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